Gary L. Frazier
No biography available.
Works (8)

Marketing
1999

Vertical power relationships in channels of distribution

On the measurement of interfirm power in channels of distribution

The impact of equivalent and differential levels of goal attainment on business firm interactions, sentiments, and compatibility

Effects of intraindustry marketing strategy on the analysis of profitability

Advances in Telecommunications Management Vol. 3

Marketing Counting With Customers

Contemporary views on marketing practice