Johny K. Johansson

No biography available.

Works (12)

Cover of Global Marketing

Global Marketing

Contemporary Brand Management

Cover of Modeling the marketing mix for an industrial product

Modeling the marketing mix for an industrial product

Cover of Price-quantity relationships varying across brands and over time

Price-quantity relationships varying across brands and over time

Cover of Relentless

Cover of Canonical correlation, multiple regression and simultaneous systems

Canonical correlation, multiple regression and simultaneous systems

Cover of In your face

Cover of Implacable

Cover of A path analysis model of the advertising-sales relationship

A path analysis model of the advertising-sales relationship

Cover of Canonical correlation analysis of competitive market structure

Canonical correlation analysis of competitive market structure

Cover of Relentless

Cover of A user's introduction to econometric techniques for analyzing panel data

A user's introduction to econometric techniques for analyzing panel data