David L. Loudon

No biography available.

Works (7)

Cover of Consumer behavior

Consumer behavior

Cover of Comportamiento del consumidor

Comportamiento del consumidor

Cover of Marketing Research

Marketing Research

Cover of Strategic planning for collegiate athletics

Strategic planning for collegiate athletics

Cover of Market Opportunity Analysis

Market Opportunity Analysis

Cover of Marketing management

Marketing management

Cover of Fundamentals of strategic planning for healthcare organizations

Fundamentals of strategic planning for healthcare organizations