Principles of customer relationship management

Name: Principles of customer relationship management
Author: Roger J. Baran, Roger J. Baran, Robert Galka, Daniel P. Strunk

by Roger J. Baran, Roger J. Baran, Robert Galka, Daniel P. Strunk · 2008

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Customer servicesBusiness & EconomicsBusiness / Economics / FinanceBusiness/EconomicsMarketing - GeneralBusiness & Economics / Marketing / GeneralCustomer ServiceCustomer relationsManagementRelationship marketingTextbooks