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Alcohol advertising and young people's drinking

by Barrie Gunter

Cover of Alcohol advertising and young people's drinking
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A thorough examination of the relationship between young people's drinking and exposure to media representations of alcohol, including alcohol marketing and advertising.

YouthAlcoholic beveragesAlcohol useAdvertising and youthAdvertisingYouth, alcohol useMass media, social aspectsDrinking of alcoholic beveragesAge groups: adolescentsMedia studiesIllness & addiction: social aspectsPOLITICAL SCIENCE