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Analysing media texts

by Andrew Burn

Cover of Analysing media texts

"In this informative guide, Andrew Burn and David Parker show how multimodality theory can be used to understand how we communicate with each other: through the human body, in speech, gesture or dramatic movement for through technologies of writing, visual design, film, computer games and the internet."--BOOK JACKET.

MethodologyDiscourse analysisMass mediaSemioticsContent analysis (Communication)ResearchResearch, methodologyMédiasRechercheMéthodologieAnalyse de contenu (Communication)Analyse du discours