The business of healthcare innovation
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Written by professors of the Wharton School and industry executives, this book provides a detailed overview of business trends and technological innovation in the pharmaceutical, biotechnology, genomics/proteomics, medical device and information technology sectors.
Technological innovationsEconomic forecastingBusiness forecastingMedical careMedical technologyEconomic aspectsHealth Care SectorBiotechnologyEconomicsEquipment and SuppliesPharmaceutical TechnologyMedical Laboratory Science