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After sixty

by Leslie M. Harris

Cover of After sixty

Experts who have been studying Baby Boomers for decades provide their insights on the how Boomers may respond to marketing, the workplace, financial and economic issues, use of leisure time, health, food service, and grandparenting.

MarketingConsumer behaviorMarket segmentationOlder consumersBaby boom generation
After sixty by Leslie M. Harris — book · Vinony