Skip to content

End of the Road

BMW and Rover - A Brand Too Far

by Christopher Brady, Andrew Lorenz, Chris Brady · 2001

Cover of End of the Road

No description available.

Automobile industry and tradeBayerische Motoren WerkeBusiness failuresMG Rover (Firm)MergersRover CompanyHistory of specific subjectsRoad vehicle manufacturing industryTakeovers, mergers & buy-outsUnternehmenskonzentrationRover GroupBMW