Influence and Persuasion (HBR Emotional Intelligence Series)

Name: Influence and Persuasion (HBR Emotional Intelligence Series)
Author: Nick Morgan, Robert B. Cialdini, Linda A. Hill, Nancy Duarte

by Nick Morgan, Robert B. Cialdini, Linda A. Hill, Nancy Duarte

Cover of Influence and Persuasion (HBR Emotional Intelligence Series)

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Changing hearts is an important part of changing minds. With research into how appeals to human emotion can help you make your case and earn authority as a leader, this book presents both comprehensive frameworks for developing a influence and small, simple tactics that you can use to convince others every day.--

Influence (psychology)Persuasion (psychology)Work, psychological aspectsWorkPsychological aspects