Confessions of an advertising man
by David Ogilvy, Matthieu Deloison · 1963

Popularity 165
Mr. Ogilvy reveals, among other professional secrets, how he gets clients, how to write potent copy, and how to rise to the top of the advertising field.
AdvertisingAdvertising agenciesAdvertising executivesBiographyHistoryAdvertising, biographyAdvertising campaignsManagementBusiness and economicsAdvertising and public relationsPublicityPublicité