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High-Involvement Innovation

by John Bessant

Cover of High-Involvement Innovation
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"Designed for MBA and MSc courses in the management of technology and innovation. High-Involvement Innovation will also be highly relevant to practising managers who are facing the challenge of trying to mobilize their organizations to be more capable of continuous innovation."--BOOK JACKET.

Creative ability in businessOrganizational changeCompetition
High-Involvement Innovation by John Bessant — book · Vinony