TV and the Olympics (Acamedia Research Monograph
by Lutton

Popularity 1
This book explores the Olympics as a communications event. In particular, it investigates the role of television in shaping the Games into a global media event. It deals with crucial issues related to media technology.
Television broadcasting of sportsOlympicsTelevisieTélévisionFernsehenOlympic GamesOlympische SpieleOlympische SpelenJeux olympiquesÉmissions sportivesSportTelevisionsports programmes