Grupo Bimbo brands

American consumer-goods company

Takis is a Mexican brand of flavored rolled tortilla chips produced by Barcel, a subsidiary of Grupo Bimbo. First sold in Mexico in 1999 as Taquis, the brand was renamed to Takis in 2004. Barcel originally intended to aim Takis towards a Hispanic demographic, but its popularity quickly spread. The snack was introduced to the United States in 2001 and to Canada in 2015.