Category
page 1Michael Porter

Michael Porter
American engineer and economist
value chain
functions of a company affecting its costs and quality and give it a competitive advantage
Porter's five forces analysis
framework to analyse level of competition within an industry
business cluster
geographic concentration of interconnected businesses in a particular field
Porter generic strategies
idea that advantage consists in lower cost, greater value, and niche or wide market focus
Diamond model
Description of international competitive advantage
Cost leadership