uma-jirushi

300px|thumb|right|upright=2|A variety of Uma-Jirushi designs, taken from the 17th century book O Uma Jirushi. For other pages from this book see the Commons:Category:Heraldry of Japan|collection of Japanese heraldry images or collection of Uma-Jirushi images.

'''' were massive flags used in feudal Japan to identify a daimyō or equally important military commander on the field of battle. They came into prominence during the Sengoku period. While many were simply large flags, not very different from sashimono or hata-jirushi, most were three-dimensional figures, more like kites, and in the shape of bells, gongs, umbrellas, or streamers.