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Vinony

counterprogram

verb

  1. to schedule programming to compete with another show
L1504441 on Wikidata ↗

Wiktionary

verb

Etymology: Etymology tree Proto-Indo-European *ḱe? Proto-Indo-European *ḱóm Proto-Italic *kom Proto-Italic *kom- Proto-Indo-European *-teros Proto-Italic *-teros Proto-Italic *komterosder. Proto-Italic *komterād Latin contrāder. Old French contre- Anglo-Norman countre-bor. Middle English counter- English counter- English program English counterprogram From counter- + program.

  1. To schedule (a broadcast on radio or television) to compete or contrast with a program broadcast simultaneously on another station.
  2. By extension, to engage in similar competitive posturing or scheduling in any comparable situation.

    “The opposing political party is deploying high profile speakers to counterprogram the convention with small rallies at nearby sites.”