downmarket
adverb
No English definition recorded for this entry.
L189323 on Wikidata ↗adjective
No English definition recorded for this entry.
L336254 on Wikidata ↗Wiktionary
adj
Etymology: Etymology tree English down- English market English downmarket From down- + market.
- Designed for low-income consumers.
“Near-synonym: low-end”
- Of, or relating to the less prestigious sector of the market.
“Near-synonym: low-end”
adv
Etymology: Etymology tree English down- English market English downmarket From down- + market.
- Towards the less prestigious sector of the market.
“Sadly, by the 1970s the arcade had gone downmarket with brash shop fronts and cheap shops, some of doubtful reputation.”
verb
Etymology: Etymology tree English down- English market English downmarket From down- + market.
- To render or become downmarket.
“If there has been a genuine dissemination of a certain degree of readership, of artistic interest and, very notably, of musical awareness and response, there has also been a 'downmarketing', a vulgarization of culture […]”
“As Rob Plant explained, there is a “downmarketing” process when tourists experience problems with their initial accommodation plans and settle for the next level: for example, from one-star hotel down to backpacker hostel.”