flog
noun
No English definition recorded for this entry.
L1557382 on Wikidata ↗verb
- hit repeatedly
Wiktionary
Pronunciation: /flɒɡ/ / /flɑɡ/
noun
Etymology: Blend of fake + blog.
- A weblog designed to look authentic, but actually developed as part of a commercial marketing strategy to promote some product or service.
“Though a handful of viral videos and flogs have captured significant interest, the vast majority hardly register with consumers.”
“An element more problematic […] in the move of corporate communications and practices online is the sometimes masked nature of such initiatives, for example through blogola and flogs.”
verb
Etymology: From Middle English *floggen (suggested by flogge (“hammer, sledge”), from Old English *floggian, a stem variant of Proto-Germanic *flukkōną (“to beat”), itself a secondary zero-grade iterative with unetymological -u-, derived from *flōkaną. The original zero-grade iterative *flakkōną had been misinterpreted as an o-grade. See flack (“to beat”), also as a dialectal noun "a blow, slap". Cognate with Scots flog (“a blow, stripe, flogging”, noun), Scots flog (“thin strip of wood”), Norwegian flak (“a piece torn off, strip”). Alternatively, a back-formation from flogger, from Low German flogger (“a flail”).
- To whip or scourge as punishment.
- To use something to extreme; to abuse.
“I did seven laps of Fyshwick with the mechanic today. I was turning lots of heads on the last few, people must of thought I was nuts, flogging the car then stopping, then driving slow then flogging it again.”
- To sell.
“And then there's my part time job at Telstra Bigpond flogging their cable network for just $67.55/month long term cost, a BARGAIN, and the other part time job flogging Foxtel at something like $50/month.”
“Flanders was able to flog his piece of land, for which he had originally paid £4,000, to one of the largest gold-mining corporations for something like a couple of million smackers.”
- To steal something.
- To defeat easily or convincingly.
“The Swannies got on a real roll over rounds 16/17 & 18 of 1987. In consecutive SCG matches, they flogged the Eags 30.21 to 10.11, followed that with a 36.20 to 11.7 demolition of the Dons and finally a 31.12 to 15.17 thrashing of Richmond.”
“Anyone with cable watch this on ESPN "History of Cricket" last night? Australia got flogged by an innings in the fourth test.”
- To overexploit (land), as by overgrazing, overstocking, etc.
“The environment is paying dearly as producers flog their land. Sustainable agriculture needs a new generation of energised science and technology-trained farmers”
- To beat away charcoal dust etc. using a flogger.