signage
noun
- design or use of signs and symbols on physical objects to communicate a message to a particular audience in a particular context
Wiktionary
Pronunciation: /ˈsaɪnɪd͡ʒ/
noun
Etymology: From sign + -age.
- Signs, particularly those imparting commercial, directional, or road traffic information, taken collectively.
“The signage at the airport is designed to point the way clearly to important locations.”
“Uniformity must be paramount in all signage and markings and is the only sound basis from which the job of traffic control can be started on any highway system.”
- A sign, a signboard.
“[T]he department is basically involved in providing basic amenities and the minimum requirements such as clearing trekking tracks, providing signages, basic accommodation or tents and so on.”
“External signages invite customers from different distances. Main signage makes appeal to customers approaching store from a distance of 170–180 feet, and the storefront signages makes impact from a distance of 60–70 feet.”