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tagline

noun

  1. short text used for marketing
L44094 on Wikidata ↗

Wiktionary

noun

Etymology: From tag + line.

  1. The punch line of a joke.
  2. An advertising slogan.

    Microsoft, Pfizer and JP Morgan Chase have set up offices in the country, a streamlined visa program has incentivized thousands of digital nomads to relocate to Athens, and a relentless tourism push — “You will want to stay forever!” runs the tagline — has lured a record number of Americans to the Aegean this summer.

  3. A pithy quotation habitually appended to a signature in email, newsgroups, etc.
  4. A line attached to a draft of cargo or a container to provide control and minimize pendulation of cargo during lifting operations.
  5. A light rope attached to an object being hoisted by a crane, used to guide it while lifting or lowering.
  6. Synonym of subheadline.

verb

Etymology: From tag + line.

  1. To supply with an advertising slogan; to market as.