Category
page 1Food rivalries
Cola wars
marketing campaigns of rival soft drink producers The Coca-Cola Company and PepsiCo
Pepsi Challenge
Marketing campaign, originally versus Coke taste test
Burger wars
series of fast food advertising campaigns
Glasgow Ice Cream Wars
turf war in Glasgow, Scotland, in the 1980s between criminal organisations selling drugs and stolen goods from ice cream vans

chicken sandwich wars
rapid introduction of fried chicken sandwiches to American restaurant menus
coffee wars
competition between coffee businesses for market share