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Former Procter & Gamble brands

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Pringles
Pringles is an American brand of stackable potato-based chips invented by Procter & Gamble (P&G) in 1968 and marketed as "Pringle's Newfangled Potato Chips". Pringles are technically considered an extruded snack because of the manufacturing process. The brand was sold in 2012 to Kellanova, but in 2024, Kellanova, Kellogg's parent company, agreed to be purchased by Mars Inc.
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Duracell
thumb|right|262px|Duracell advertising on the vertical air intake of the Williams FW46
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Wella
Wella is a multinational hair care and cosmetics company headquartered in Geneva, Switzerland. It develops, manufactures, and distributes professional and consumer hair and nail products, including coloring, styling, and hair care lines. Founded in 1880 in Germany by Franz Ströher, the company has undergone multiple ownership transitions. Since 2020, it has operated as an independent entity, majority-owned by private equity firm KKR following its separation from Coty Inc.
Max Factor
line of cosmetics
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CoverGirl
CoverGirl is an American cosmetics brand founded in Maryland, United States, by the Noxzema Chemical Company. It was acquired by Procter & Gamble in 1989, and later acquired by Coty, Inc. in 2016. The Noxell Company advertised this cosmetics line by allowing "cover girls,” models, actresses, and singers who appear on the front cover of women's magazines, to wear its products. CoverGirl primarily provides a wide variety of consumer-grade cosmetics.
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Folgers
thumb|right|1898 Advertisement for J. A. Folger & Company coffee thumb|upright=1.35|Folger's Golden Gate Coffee advertisement, early 20th century Folgers is an American brand of coffee produced and sold in the United States, with additional distribution in Asia, Canada and Mexico. It forms part of the food and beverage division of the J.M. Smucker Company. Folgers roasts its coffee in New Orleans.
Iams
Iams () is an American brand of dog food and cat food manufactured by Spectrum Brands in Europe and Mars, Incorporated worldwide excluding Europe. The food is formulated for the puppy/kitten, adult and mature stages of life. Veterinary formulas for pets with special dietary requirements are also produced.
Eukanuba
Eukanuba is a brand of dog food and cat foodowned and manufactured by Mars, Incorporated worldwide and by Spectrum Brands in European markets; previously handled by Procter & Gamble from 1999 through 2014. The company produces 17 different formulas for dogs and 13 for cats.
Crisco
Crisco is an American brand of shortening that is produced by B%26G Foods. Introduced in June 1911 by Procter & Gamble, it was the first shortening to be made entirely of vegetable oil, originally cottonseed oil. Additional products marketed under the Crisco brand include a cooking spray, various olive oils, and other cooking oils, including canola, corn, peanut, sunflower, and blended oils.
Coast
brand of bar soap and body wash, currently manufactured by the Dial Corporation
Camay
thumb|The logo of Camay used in 2006-2012.
SunnyD
SunnyD (named Sunny Delight prior to 2000) is an orange drink developed in 1963 by Doric Foods of Mount Dora, Florida, United States. Additional plants were built in California and Ohio in 1974 and 1978, respectively. In April 1983, Sundor Brands bought out Doric Foods; Sundor Brands was then purchased by American multinational Procter & Gamble in March 1989.
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Jif
peanut butter made by the J.M. Smucker Co
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Noxzema
Noxzema ( ) is an American brand of skin cleanser marketed by Elida Beauty. Since 1914, it was sold in a small cobalt blue jar; it is now sold in a blue plastic jar. Noxzema contains camphor, menthol, phenol and eucalyptus, among other ingredients. Originally developed as a sunburn remedy, it is a type of cold cream or vanishing cream (so named because it disappears after being left on for a few minutes) which is used as a facial cleanser and make-up remover.
Zest
High Ridge Brands trademark
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Clairol
thumb|right|250px|Clairol logo|alt=The word "Clairol" in spaced letters on white background
Duncan Hines
American writer and food critic