CoverGirl
Also known as Cover Girl
CoverGirl is an American cosmetics brand founded in Maryland, United States, by the Noxzema Chemical Company. It was acquired by Procter & Gamble in 1989, and later acquired by Coty, Inc. in 2016. The Noxell Company advertised this cosmetics line by allowing "cover girls,” models, actresses, and singers who appear on the front cover of women's magazines, to wear its products. CoverGirl primarily provides a wide variety of consumer-grade cosmetics.
Key facts
- Company.name
- CoverGirl
- Company.logo
- COVERGIRL logo 2017.svg
- Company.type
- Subsidiary
- Company.founder
- Noxzema Chemical Company
- Company.location_city
- Maryland
- Company.location_country
- U.S.
- Company.area_served
- Worldwide
- Company.industry
- Fashion
- Company.products
- Cosmetics
- Company.parent
- Coty, Inc.
via Wikipedia infobox
Wikidata facts
- Official website
- www.covergirl.com
Article
8 sectionsContents
- History
- Endorsers
- Lana Ogilvie
- Celebrities
- Publishers
- Charity
- References
- External links
CoverGirl is an American cosmetics brand founded in Maryland, United States, by the Noxzema Chemical Company. It was acquired by Procter & Gamble in 1989, and later acquired by Coty, Inc. in 2016. The Noxell Company advertised this cosmetics line by allowing "cover girls,” models, actresses, and singers who appear on the front cover of women's magazines, to wear its products. CoverGirl primarily provides a wide variety of consumer-grade cosmetics.
== History == CoverGirl's first product line, Clean Makeup, launched in 1961. It was nominated as America's best cosmetic brand. Initially offering only six products, it was advertised as being a "medicated face makeup" as it used Noxzema's medicated ingredients of camphor, menthol, and eucalyptus.