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Public relations

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public relations
broad term for the management of public communication of organizations
public
thumb|right|300px|The diverse public is symbolized in this sculpture situated in Montreal, Canada named "". In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere.
content marketing
a type of digital marketing based on online content (text, video, audio and images) typically published on digital platforms and social media platforms.
stakeholder
anyone who has a 'stake' in something, including the outcome of a process or work of an organisation or project. Stakeholders can support the work of organizations including government, trade unions, owners, investors, etc.
spin
form of propaganda in public relations
Kompromat
Kompromat (, short for , variously translated as "compromising material", "discrediting material", or "incriminating material") is damaging information about a person or a group, commonly a politician, businessperson, or other public figure, which may be used for negative campaigning or smear campaigning to discredit the person or group. It can also be used for blackmail purposes, often to exert influence over a person rather than for monetary gain, and extortion. In English it is also called "dark PR" or "black PR". Kompromat may be acquired from security agencies or intelligence agencies, or
goodwill ambassador
honorific title, occupational position, and/or designation of a person who advocates for a specific cause or global issue on the basis of their notability
Hasbara
Hasbara () is the public diplomacy of Israel. It includes mass communication, as well as individual interaction with foreign nationals through social and traditional media, and cultural diplomacy. Organizations involved include the IDF Spokesperson's Unit, Prime Minister's Office, Ministry of Foreign Affairs, and pro-Israel civil society organizations. Historically, these efforts were openly called "propaganda" by the early Zionists who promoted them, with Theodor Herzl advocating such activities in 1899. The term hasbara was introduced by Nahum Sokolow, literally meaning "explaining". This co
publicity
In marketing, publicity is the public visibility or awareness for any product, service, person or organization. It may also refer to the movement of information from its source to the general public, often (but not always) via the media. The subjects of publicity include people of public recognition, goods and services, organizations, and works of art or entertainment.
prosocial behavior
intent to benefit others
Integrated marketing communications
lawfare
Lawfare is the use of legal systems and institutions to affect foreign or domestic affairs, as a more peaceful and rational alternative, or as a less benign adjunct, to warfare.
media monitoring service
service to provide media content of interest to clients
internal communications
function responsible for effective communications among participants within an organization
social bot
software agent that communicates on social media
Stakeholder theory
management and ethical theory that considers multiple constituencies
accusation
An accusation is a statement by one person asserting that another person or entity has done something improper. The person who makes the accusation is an accuser, while the subject against whom it is made is the accused. Whether a statement is interpreted as an accusation may rely on the social environment in which it is made:
conflict-of-interest editing on Wikipedia
editors using Wikipedia to advance the interests of their external roles or relationships
reputation management
the act of influencing, controlling, enhancing, or concealing of an individual's or group's reputation
Operation Orangemoody
Wikipedia editing scandal
media relations
field of public relations
Ministry of Strategic Affairs
Israeli government office
social space
physical or virtual space such as a social center, online social media, or other gathering place where people gather and interact
The Basic Principles of War Propaganda
2001 monograph by Anne Morelli
social news website
kind of web service
litigation public relations
Reflexive control
indirect control over an opponent's decisions
history of public relations
aspect of history
Branding national myths and symbols
field of research
online public relations
use of the Internet to communicate with potential and current customers in the public realm.
Information subsidy
provision of newsworthy information to the media