CinemaScore is an American market research firm based in Las Vegas. It surveys film audiences to rate their viewing experiences with letter grades, reports the results, and forecasts box office receipts from the data.
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CinemaScore is an American market research firm based in Las Vegas. It surveys film audiences to rate their viewing experiences with letter grades, reports the results, and forecasts box office receipts from the data.
==Background== Ed Mintz, who majored in math at the University of Wisconsin-Madison and founded dental billing software company Dentametics, with wife Rona attended The Cheap Detective in June 1978. He had read a positive review by a movie critic but disliked the film despite being a fan of Neil Simon, and heard another disappointed attendee wanting to hear the opinions of ordinary people, not critics. Mintz had not worked with polls or the entertainment industry, but decided to use his math and computer skills for a business surveying the opinions of hundreds of film viewers.
Discovered by embedding cosine similarity (sentence-transformers MiniLM, 384-dim).