FitActive
Sign in to saveAlso known as FITNESS INVESTMENT SRL
FitActive is an Italian chain of fitness clubs operating via a franchising model. Founded in 2015 by Eduardo Montefusco, it is one of the largest gym chains in Italy by number of active locations.
Wikidata facts
- Official website
- www.fitactive.it
- Image
- FitActive-132.jpg
Show 6 more facts
- location information URL
- www.fitactive.it/Club/Club
- inception
- 2007-00-00
- Commons category
- FitActive
- email address
- mailto:[email protected]
- number of viewers/listeners
- 675824
- social media followers
- 5160
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Article
6 sectionsContents
- History
- Market position
- Media
- Awards
- References
- External links
FitActive is an Italian chain of fitness clubs operating via a franchising model. Founded in 2015 by Eduardo Montefusco, it is one of the largest gym chains in Italy by number of active locations.
== History == The company was founded in 2007 by entrepreneur Eduardo Montefusco, with the first location opening in Seveso, in the province of Monza and Brianza. Originally starting with a standard business model, the company shifted in 2015 to a "budget" or low-cost model, inspired by the German fitness market. This new format offered 24-hour access, 7 days a week, with a flat monthly subscription fee.