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Public companyQ1878916· pop 14· linked from 103 articles

Also known as Lyconet, myWorld, Cashback World

Lyoness International AG was a multi-level marketing company established in Austria in 2003. According to Lyoness, the company was active in more than 40 countries, spread over six continents, and their shopping community consisted of more than five million members as of 2016. In several countries Lyoness is suspected as being, or ruled as being, a pyramid scheme.

Key facts

Company.name
Lyoness International AG
Company.type
Private
Company.foundation
2003
Company.founders
Iwan J. Ackermann, Max Meienberg, Uwe Proch
Company.location
Graz, Austria
Company.industry
Multi-level marketing
Company.key_people
Radovan Vitosevic (CEO), Marko Sedovnik (President of the Board), Dipl.-Ing. Herbert Paierl (CSB)
Company.owner
Hubert Freidl, Marko Sedovnik and Sharif Omar
Company.num_employees
600+

via Wikipedia infobox

Wikidata facts

Instance of
pyramid scheme
Headquarters
St. Gallen
Significant event
complaint
Show 4 more facts
inception
2003-01-01
Commons category
Companies
topic's main category
Ponzi scheme
review score
2.4 / 5 "Poor"
Sources (5)

via Wikidata · CC0

~17 min read

Encyclopedic overview

10 sections
Contents
  • Business model
  • Previous corporate structure
  • Continental and country organisation
  • Social involvement
  • Legality and alleged deceptive practices
  • Television
  • Income
  • Internet
  • References
  • External links

Lyoness International AG was a multi-level marketing company established in Austria in 2003. According to Lyoness, the company was active in more than 40 countries, spread over six continents, and their shopping community consisted of more than five million members as of 2016. In several countries Lyoness is suspected as being, or ruled as being, a pyramid scheme.

In 2023, Lyoness International AG and Lyoness Europe AG, which served as umbrella companies for the Lyoness business model, filed for insolvency. The company was succeeded by MyWorld International AG. The Lyoness name continues to be used in legal, financial, and structural contexts in several markets.

Excerpted from Wikipedia’s “Lyoness” article, available under the CC BY-SA 4.0 licence.