Maffra is a town in Victoria, Australia, east of Melbourne. It is in the Shire of Wellington local government area and it is the second most populous city of the Shire. It relies mainly on dairy farming and other agriculture, and was the site of one of Murray Goulburn Co-operative's eight processing plants in Victoria. Maffra is a detour off the Princes Highway and is near Sale, Stratford, Newry, Tinamba, Heyfield and Rosedale. At the 2016 census, Maffra had a population of 4,316.
Maffra is a town in Victoria, Australia, east of Melbourne. It is in the Shire of Wellington local government area and it is the second most populous city of the Shire. It relies mainly on dairy farming and other agriculture, and was the site of one of Murray Goulburn Co-operative's eight processing plants in Victoria. Maffra is a detour off the Princes Highway and is near Sale, Stratford, Newry, Tinamba, Heyfield and Rosedale. At the 2016 census, Maffra had a population of 4,316.
==History== The town began as an outstation of the region's first cattle run, Boisdale, named by pioneer grazier Lachlan Macalister after a village on the island of South Uist in the Outer Hebrides, Scotland. The town appears to have taken its name from a group of squatters from Maffra, a village in the Monaro region of NSW, with its location between current Maffra and Newry being written on an early map. The squatters moved on, but the name remained. The Monaro Maffra was probably connected to Mafra, a town in Portugal.
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