McVitie's
Sign in to save'''McVitie's () is a British snack food brand owned by United Biscuits. The name is derived from the original Scottish biscuit maker, McVitie & Price, Ltd'''., established in 1830 on Rose Street in Edinburgh, Scotland. The company moved to various sites in the city before completing the St. Andrews Biscuit Works factory on Robertson Avenue in the Gorgie district in 1888.
Key facts
- Company.name
- McVitie's
- Company.logo
- McVitie's logo.svg
- Company.logo_size
- 220px
- Company.logo_caption
- The McVitie's logo as updated in 2005
- Company.type
- Subsidiary
- Company.founder
- Robert McVitie
- Company.area_served
- UK, India, Italy, Canada, Australia, New Zealand, Ireland, the Netherlands, Israel, Egypt, Sweden, Turkey
- Company.industry
- Confectionery
- Company.parent
- Pladis
- Company.foundation
- Edinburgh, Scotland
- Company.location_country
- United Kingdom
via Wikipedia infobox
~11 min read
Encyclopedic overview
13 sectionsContents
- History
- Early history; McVities, Guest and Co
- 1875–1947; McVitie & Price
- 1948–2001; United Biscuits Group
- 2002–present; Recent history
- Wedding cakes
- Products
- Biscuits
- Cakes
- Other snacks
- See also
- References
- External links
'''McVitie's () is a British snack food brand owned by United Biscuits. The name is derived from the original Scottish biscuit maker, McVitie & Price, Ltd'''., established in 1830 on Rose Street in Edinburgh, Scotland. The company moved to various sites in the city before completing the St. Andrews Biscuit Works factory on Robertson Avenue in the Gorgie district in 1888.
The company also established one in Glasgow and two large manufacturing plants south of the border, in Heaton Chapel, Stockport, and Park Royal, London. There are five McVitie's factories in the UK, with each producing a different types of biscuit; the Harlesden site in north-west London manufactures the chocolate digestives. Under United Biscuits McVitie's held a Royal Warrant from Queen Elizabeth II. The best-selling biscuit manufacturer in the United Kingdom, McVitie's produces Jaffa Cakes and popular biscuits such as chocolate digestives, Hobnobs, and Rich tea. In 2020, sales of McVitie's biscuits in the UK were more than five times the next two competitors.
Excerpted from Wikipedia’s “McVitie's” article, available under the CC BY-SA 4.0 licence.