New Balance
Sign in to saveAlso known as NB, newbalance.ru, New Balance Athletic Shoe, New Balance Arch Support Company, New Balance Shoes
American footwear manufacturer
Key facts
- Formerly
- New Balance Arch Support Company New Balance Athletic Shoe Company
- Company type
- Private
- Industry
- Footwear
- Founded
- 1906 ; 120 years ago ( 1906 )
- Founder
- William J. Riley
- Headquarters
- 100 Guest Street, Boston , Massachusetts, U.S.
- Key people
- Jim Davis ( Chairman ) Joe Preston ( CEO )
- Products
- Athletic shoes Apparel Sportswear Sports equipment
- Revenue
- US$6.5 billion (2023)
- Number of employees
- ≈ 8,000 (2024)
- Subsidiaries
- Brine Warrior Sports
- Website
- newbalance.com
via Wikipedia infobox
Research organization · ROR
- Type
- Company, Funder
- Founded
- 1906
- Location
- Boston, United States
- Also known as
- NBAS, New Balance Arch Support Company, New Balance Athletic Shoe
- Status
- Active
GRID grid.467508.8 · ISNI 0000 0004 5904 0664
~10 min read
Encyclopedic overview
New Balance Athletics, Inc. (NB), doing business as New Balance, is an American multinational footwear and apparel corporation. Based in Boston, Massachusetts, New Balance was founded in 1906 as the New Balance Arch Support Company.
New Balance maintains a manufacturing presence in the United States, as well as in the United Kingdom for the European market, where it produces some of its popular models. New Balance claims to differentiate its products with technical features, such as blended gel inserts, heel counters and a greater selection of sizes, particularly for very narrow or very wide widths. The company is privately held and totaled $6.5 billion in revenue in 2023.
Excerpted from Wikipedia’s “New Balance” article, available under the CC BY-SA 4.0 licence.