Nike

Also known as Blue Ribbon Sports, Nike Inc., Nike, Inc.

American athletic equipment company

AI overview

Nike is an American company that designs and sells athletic equipment, including shoes, apparel, and sporting gear. It's one of the world's largest and most recognizable sports brands, influencing both the athletic industry and popular culture globally.

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Official website

Nike. Just Do It. Nike DE

Nike präsentiert innovative Produkte, Erlebnisse und Services, um Athlet:innen zu inspirieren.

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Described at

Nike - Consumer Rights Wiki

Nike, Inc. is an American multinational corporation specializing in athletic footwear, apparel, and equipment. Founded in 1964 as Blue Ribbon Sports by Phil Knight...

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Nike, Inc. is an American multinational corporation specializing in athletic footwear, apparel, and equipment. Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman, it became Nike, Inc. in 1971, named after the Greek goddess of victory. Its iconic Swoosh logo was designed by Carolyn Davidson for $35. Initially a distributor for Onitsuka Tiger (now Asics), Nike launched its first sneakers with the Swoosh logo in 1972, including the innovative Waffle Trainer. Over time, Nike expanded into sportswear and equipment, leveraging endorsements like Michael Jordan’s Air Jordan line in 1984. Today, Nike operates through retail stores, e-commerce platforms, and wholesale distribution while focusing on sustainable innovations like Flyknit and its "Move to Zero" initiative targeting zero carbon emissions and waste by 2025. Recently, controversy arose over Nike discontinuing apps for its Adapt smart shoes, leaving customers unable to access features after updates or device changes. Controversy Year Background Info Aftermath Related Article Related Video(s) Removal of Nike Adapt BB app and service 2024 The Nike Adapt BB, released as a self-lacing basketball shoe, was one of the prominent models in this line. Priced at $350, it showcased Nike's commitment to integrating technology into athletic footwear. As the app was removed from app stores, the shoe could not use most of its intended functions, such as customizing the LED lights and adjusting the fit. The software was not open sourced either, leaving many with a "bricked" shoe. Nike Adapt: Smart Shoes with App Integration and Discontinuation [[Video References 1]](

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Article

Nike, Inc. is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon. It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.

The company was founded on January 25, 1964, as "Blue Ribbon Sports", by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1971. The company takes its name from Nike, the Greek goddess of victory. Nike markets its products under its own brand, as well as Nike Golf, Nike Pro, Nike+, Nike Blazers, Air Force 1, Nike Dunk, Air Max, Foamposite, Nike Skateboarding and Nike CR7. The company also sells products under its Air Jordan brand and its Converse subsidiary. Nike also owned Bauer Hockey from 1995 to 2008, and previously owned Cole Haan, Umbro, and Hurley International. In addition to manufacturing sportswear and equipment, the company operates retail stores under the Niketown name. Nike sponsors many high-profile athletes and sports teams around the world, with the highly recognized trademarks of "Just Do It" and the Swoosh logo.