persuasion
Sign in to savethumb|upright|Persuasion (novel)|Persuasion, novel by [[Jane Austen, illustrated by C. E. Brock. For Sir Walter Elliot, baronet, the hints of Mr Shepherd, his agent, were quite unwelcome...]] Persuasion or persuasion arts is an umbrella term for influence. Persuasion can influence a person's beliefs, attitudes, intentions, motivations, or behaviours.
Research
10,297 papers- Rhetoric, Persuasion, Compulsion, and the Stubborn Problem of Vaccine Hesitancy.Perspectives in biology and medicine · 2022
- Clear Persuasion.Perfusion · 2018
- Assessing AI receptivity through a persuasion knowledge lens.Current opinion in psychology · 2024
- The Application of Persuasion Theory to Placebo Effects.International review of neurobiology · 2018
- Self-compassion and resistance to persuasion.Psychology & health · 2022
via PubMed
Article
25 sectionsContents
- Forms
- History and philosophy
- Ethics of persuasion
- Theories
- Attribution theory
- Behaviour change theories
- Conditioning theories
- Cognitive dissonance theory
- Elaboration likelihood model
- Functional theories
- Inoculation theory
- Narrative transportation theory
- Social judgment theory
- Methods
- Use of force
- Cialdini's influence cues
- Persuasive technology
- List of methods
- In culture
- Persuasion Knowledge Model (PKM)
- Neurobiology
- See also
- References
- Further reading
- External links
thumb|upright|Persuasion (novel)|Persuasion, novel by [[Jane Austen, illustrated by C. E. Brock. For Sir Walter Elliot, baronet, the hints of Mr Shepherd, his agent, were quite unwelcome...]] Persuasion or persuasion arts is an umbrella term for influence. Persuasion can influence a person's beliefs, attitudes, intentions, motivations, or behaviours.
Persuasion is studied in many disciplines. Rhetoric studies modes of persuasion in speech and writing and is often taught as a classical subject. Psychology looks at persuasion through the lens of individual behaviour and neuroscience studies the brain activity associated with this behaviour. History and political science are interested in the role of propaganda in shaping historical events. In business, persuasion is aimed at influencing a person's (or group's) attitude or behaviour towards some event, idea, object, or another person (s) by using written, spoken, or visual methods to convey information, feelings, or reasoning, or a combination thereof. Persuasion is also often used to pursue personal gain, such as election campaigning, giving a sales pitch, or in trial advocacy. Persuasion can also be interpreted as using personal or positional resources to change people.