Rochas is a fashion, beauty, and perfume house founded in 1925 by French designer Marcel Rochas, the first designer of 2/3-length coats and skirts with pockets and one of the two designers, along with Elsa Schiaparelli, who launched the fashion for padded shoulders in 1931. Rochas had been known primarily for its signature perfume, "Femme," which was packaged in a pink box with black lace.
Rochas is a fashion, beauty, and perfume house founded in 1925 by French designer Marcel Rochas, the first designer of 2/3-length coats and skirts with pockets and one of the two designers, along with Elsa Schiaparelli, who launched the fashion for padded shoulders in 1931. Rochas had been known primarily for its signature perfume, "Femme," which was packaged in a pink box with black lace.
==History== ===Early beginnings=== Rochas had existed only as a fragrance from the time that Marcel Rochas died in 1955 until Wella, which made its classic Femme scent, brought back a clothing line in 1990 with the designer Peter O'Brien.
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