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Slazenger
CompanyQ2855977· pop 18· linked from 452 articles

Also known as Slazengers, Ltd.

Slazenger () is a British sports equipment brand owned by the Frasers Group (formerly Sports Direct). One of the world's oldest sport brands, the company was established as a sporting goods shop in 1881 by entrepreneurial brothers, Ralph and Albert Slazenger, in Cannon Street, London. Slazenger was acquired by Dunlop Rubber in 1959. Dunlop was acquired by BTR in 1985. Sports Direct acquired the business in 2004.

Key facts

Company.name
Slazenger
Company.logo
Slazenger logo.svg
Company.logo_size
250
Company.type
Subsidiary
Company.founder
Ralph and Albert Slazenger
Company.location_city
Shirebrook, Derbyshire, England
Company.location_country
United Kingdom
Company.area_served
Worldwide
Company.industry
Sports equipment, textile, footwear
Company.parent
Dunlop Rubber (1959–85) BTR plc (1985–99) Frasers Group (2004–present)

via Wikipedia infobox

Wikidata facts

Official name
Slazengers Ltd.
Headquarters
Shirebrook
Parent organization
Frasers Group
Sport
tennis
Official website
store.slazenger.com
Image
Olympic tennis balls 2012.jpg
Show 7 more facts
has works in the collection
Museum Boijmans Van Beuningen
Commons category
Slazenger
inception
1881-00-00
product or material produced
racket
social media followers
8469
native label
Slazenger
location of formation
London
Sources (6)

via Wikidata · CC0

~10 min read

Encyclopedic overview

9 sections
Contents
  • History
  • War years (1939–1945)
  • At its peak
  • Selling a brand
  • Global rights and licensing
  • Products
  • Sponsorships
  • References
  • External links

Slazenger () is a British sports equipment brand owned by the Frasers Group (formerly Sports Direct). One of the world's oldest sport brands, the company was established as a sporting goods shop in 1881 by entrepreneurial brothers, Ralph and Albert Slazenger, in Cannon Street, London. Slazenger was acquired by Dunlop Rubber in 1959. Dunlop was acquired by BTR in 1985. Sports Direct acquired the business in 2004.

Frasers Group offers a range of products under the Slazenger label, including equipment for cricket, field hockey, golf, swimming, and tennis, and a clothing line. Slazenger produced the official football match ball for the 1966 FIFA World Cup.

Excerpted from Wikipedia’s “Slazenger” article, available under the CC BY-SA 4.0 licence.