Strategy
Sign in to saveStrategy Inc., formerly known as MicroStrategy, is an American company that provides business intelligence (BI) and mobile software. Founded in 1989 by Michael J. Saylor, Sanju Bansal, and Thomas Spahr, the firm develops software to analyze internal and external data in order to make business decisions and to develop mobile apps. It is a public company headquartered in Tysons Corner, Virginia, in the Washington metropolitan area. Its primary business analytics competitors include SAP SE Business Objects, IBM Cognos, and Oracle Corporation's BI Platform. Saylor is the executive chairman and, fr
Key facts
- Company.name
- Strategy Inc.
- Company.logo
- Strategy logo (2025).svg
- Company.logo_size
- 250px
- Company.logo_caption
- Logo used since 2025
- Company.trade_name
- Strategy
- Company.former_name
- MicroStrategy Incorporated (1989–2025)
- Company.type
- Public
- Company.hq_location
- Tysons Corner, Virginia, U.S.
- Company.revenue
- million
- Company.revenue_year
- 2025
- Company.operating_income
- US$−5.4billion
- Company.income_year
- 2025
- Company.net_income
- US$−4.2billion
- Company.net_income_year
- 2025
- Company.assets
- US$61.6billion
- Company.assets_year
- 2025
- Company.equity
- US$44.1billion
- Company.equity_year
- 2025
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Article
5 sectionsContents
- History
- Bitcoin purchases
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- External links
Strategy Inc., formerly known as MicroStrategy, is an American company that provides business intelligence (BI) and mobile software. Founded in 1989 by Michael J. Saylor, Sanju Bansal, and Thomas Spahr, the firm develops software to analyze internal and external data in order to make business decisions and to develop mobile apps. It is a public company headquartered in Tysons Corner, Virginia, in the Washington metropolitan area. Its primary business analytics competitors include SAP SE Business Objects, IBM Cognos, and Oracle Corporation's BI Platform. Saylor is the executive chairman and, from 1989 to 2022, was the CEO.
Since 2020, the company's securities are widely considered to be a bitcoin proxy due to Strategy's holdings of the cryptocurrency. Saylor has compared it to a bitcoin spot leveraged ETF, though it's not a regulated investment fund.
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1989 establishments in Virginia1998 initial public offeringsAmerican companies established in 1989Big data companiesBitcoinBusiness analysisBusiness intelligence companiesBusiness intelligence softwareBusiness software companiesCompanies based in Fairfax County, VirginiaCompanies in the Nasdaq-100Companies listed on the Nasdaq