Viral video
Viral videos are videos that become popular most often through a viral process of Internet sharing, primarily through video sharing websites such as YouTube as well as social media and email. For a video to be shareable or spreadable, it must focus on the social logics and cultural practices that have enabled and popularized these new platforms.
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Video views per week of a viral video (Gangnam Style), illustrating viral growth to peak weekly viewership – in this case, in the eleventh week after it was posted Cumulative video views, leading to a lower, but relatively stable, long-term growth rate by the end of the first year
Viral videos are videos that become popular most often through a viral process of Internet sharing, primarily through video sharing websites such as YouTube as well as social media and email. For a video to be shareable or spreadable, it must focus on the social logics and cultural practices that have enabled and popularized these new platforms.