Wheaties
Sign in to saveWheaties is an American brand of breakfast cereal that is made by General Mills. It is well known for featuring prominent athletes on its packages and has become a cultural icon in the United States. Originally introduced as '''Washburn's Gold Medal Whole Wheat Flakes''' in 1924, it is primarily a wheat and bran mixture baked into flakes.
Wikidata facts
- Instance of
- breakfast cereal
- Country of origin
- United States
- Manufacturer
- General Mills
- Official website
- www.wheaties.com
- Image
- Wheaties cheerleaders.jpg
Show 1 more fact
- Commons category
- Wheaties
Sources (1)
via Wikidata · CC0
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Encyclopedic overview
16 sectionsContents
- History
- Creation
- Early sports association
- Tagline
- Ties with Ronald Reagan
- Changes and children's promotions
- Return of sports-related promotions
- Decline in sales
- Other promotions
- Wheaties firsts and records
- Spokespersons
- Related cereals
- Australia and New Zealand
- See also
- References
- External links
Wheaties is an American brand of breakfast cereal that is made by General Mills. It is well known for featuring prominent athletes on its packages and has become a cultural icon in the United States. Originally introduced as '''Washburn's Gold Medal Whole Wheat Flakes' in 1924, it is primarily a wheat and bran mixture baked into flakes.
== History ==
Excerpted from Wikipedia’s “Wheaties” article, available under the CC BY-SA 4.0 licence.