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2020s fads and trends

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Minecraft
Minecraft is a sandbox game developed and published by Mojang Studios. Following its initial public alpha release in 2009, it was formally released in 2011 for personal computers. The game has since been ported to numerous platforms, including mobile devices and various video game consoles.
TikTok
TikTok, known in mainland China, Macau, and Hong Kong as Douyin (), is a social media and short-form online video platform. It hosts user-submitted videos, which range in duration from three seconds to 60 minutes. It can be accessed through a mobile app or through its website.
Fortnite
Fortnite is a 2017 online video game and game platform developed and released by Epic Games. It is available in seven distinct game mode versions that otherwise share the same general gameplay and game engine: Fortnite Battle Royale, a battle royale game in which up to 100 players fight to be the last person standing; Fortnite: Save the World, a cooperative hybrid tower defense-shooter and survival game in which up to four players fight off zombie-like creatures and defend objects with traps and fortifications they can build; Fortnite Creative, in which players are given complete freedom to cr
startup company
company initiated by an entrepreneur to develop a scalable economic model
generative artificial intelligence
artificial intelligence model capable of generating content in response to a prompt
deepfake
thumb|upright=1.2|A video deepfake of Kim Jong Un created in 2020 by a nonpartisan advocacy group [[RepresentUs]]
non-fungible token
unique digital asset recorded on a blockchain that cannot be replicated or exchanged on a like-for-like basis
Wordle
Wordle is a web-based word game created and developed by the Welsh software engineer Josh Wardle. In the game, players have six attempts to guess a five-letter word, receiving feedback through colored tiles that indicate correct letters and their placement. A single puzzle is released daily, with all players attempting to solve the same word. It was inspired by the English game Mastermind.
woke
thumb|alt=Congresswoman Marcia fudge at an outdoor gathering holding a T-shirt in front of her which reads "Stay Woke" followed by a tick mark inside a box and the word "Vote"|U.S. Congresswoman Marcia Fudge in 2018
Wicked (2024 film)
Wicked is a 2024 American musical fantasy film directed by Jon M. Chu and written by Winnie Holzman and Dana Fox. It adapts the first act of the 2003 stage musical by Stephen Schwartz and Holzman, which was loosely based on Gregory Maguire's 1995 novel, a re-imagining of L. Frank Baum's 1900 novel The Wonderful Wizard of Oz and its 1939 film adaptation. Cynthia Erivo and Ariana Grande star as Elphaba Thropp and Glinda Upland, respectively; while Jonathan Bailey, Ethan Slater, Bowen Yang, Peter Dinklage, Michelle Yeoh, and Jeff Goldblum appear in supporting roles. Set in the Land of Oz before the events of The Wonderful Wizard of Oz, the film explores the early relationship between Elphaba, the future Wicked Witch of the West, and her schoolmate Galinda, who becomes Glinda the Good.
Candy Crush Saga
2012 puzzle video game by King
Tamagotchi
thumb|Current logo of the Tamagotchi brand is a brand of handheld digital pets marketed since 1996 by Japanese toymaker Bandai, a division of Bandai Namco Holdings. Most Tamagotchi are housed in a small egg-shaped handheld video game with an interface consisting of three buttons, with the goal of raising the pet as it goes through different life stages.
Morbius
2022 film directed by Daniel Espinosa
hipster
contemporary subculture defined by claims to authenticity and uniqueness
Five Nights at Freddy's
Five Nights at Freddy's is a video game series and media franchise created by Scott Cawthon that includes video games, novels, graphic novels, and films. The story arcs typically follow a night guard or other character trying to survive from midnight to 6 a.m. for five levels, called "nights", while fending off attacks from homicidal animatronic characters. Each game is set in a different location connected to a fictional pizza restaurant franchise called "Freddy Fazbear's Pizza". The core gameplay mechanics involve using tools effectively and managing limited resources to avoid being caught by the animatronics.
urbanism
Urbanism is the scientific study of how inhabitants of urban areas, such as towns and cities, interact with the built environment. It is a direct component of disciplines such as urban planning, a profession focusing on the design and management of urban areas, and urban sociology, an academic field which studies urban life.
lumberjack
250px|right|thumb|A lumberjack Lumberjack is a mostly North American term for workers in the logging industry who perform the initial harvesting and transport of trees. The term usually refers to loggers in the era before 1945 in the United States, when trees were felled using hand tools and dragged by oxen to rivers.
battle royale game
video game genre with last-man-standing gameplay
sideburns
thumb|Mathabar Singh Thapa, shown with sideburns of the style worn by [[Hindu Kshatriya military commanders in the Indian subcontinent.]] Sideburns, sideboards, or side whiskers are facial hair grown on the sides of the face, extending from the hairline to run parallel to or beyond the ears. The term sideburns is a 19th-century corruption of the original burnsides, named after American Civil War general Ambrose Burnside, a man known for his unusual facial hairstyle that connected thick sideburns by way of a moustache, but left the chin clean-shaven.
VTuber
thumb|Kizuna AI was the first VTuber to achieve breakout popularity.A or is an online entertainer who uses a virtual avatar generated using computer graphics. Real-time motion capture software or technology are often—but not always—used to capture movement. The digital trend originated in Japan in the mid-2010s, and has become an international online phenomenon in the 2020s. A majority of VTubers are English- and Japanese-speaking YouTubers or live streamers who use avatar designs. By 2020, there were more than 10,000 active VTubers. Although the term is an allusion to the video platform YouTu
Fall Guys
2020 platformer battle royale video game developed by Mediatonic
roller skates
shoe or overshoe with wheels
Clubhouse
American audio-based social networking service
Doge
Internet meme
Barbenheimer
Barbenheimer ( ) was a cultural phenomenon that preceded and surrounded the simultaneous theatrical release of two major studio films—Barbie by Warner Bros. Pictures and Oppenheimer by Universal Pictures—on July 21, 2023. The marked contrast between Barbie, a fantasy comedy directed by Greta Gerwig based on the fashion doll Barbie, and Oppenheimer, a biographical thriller directed by Christopher Nolan based on the life of theoretical physicist J. Robert Oppenheimer, sparked widespread online engagement. This included the creation of memes, merchandise, and themed content across social media.
Animal Crossing: New Horizons
2020 life simulation video game
creepypasta
thumb|Fan art of [[Slender Man, one of the best-known creepypastas]] A creepypasta is a horror-related legend which has been shared around the Internet. The term creepypasta has since become a catch-all term for any horror content posted onto the Internet. These entries are often brief, user-generated, paranormal stories that are intended to frighten readers. The subjects of creepypasta vary widely and can include topics such as ghosts, cryptids, murder, suicide, zombies, aliens, rituals to summon supernatural entities, and haunted television shows and video games. Creepypastas range in lengt
Dubai chocolate
chocolate tablet filled with battered dough and pistachio
The Eras Tour
The Eras Tour was the sixth concert tour by the American singer-songwriter Taylor Swift. It began in Glendale, Arizona, United States, on March 17, 2023, and concluded in Vancouver, British Columbia, Canada, on December 8, 2024. Spanning 149 shows in 51 cities across five continents, the Eras Tour had a large cultural and socioeconomic impact. It became the highest-grossing tour of all time and the first to earn over $1 billion and $2 billion in revenue.
Pokémon Trading Card Game
1996 collectible card game based on Pokémon
Wojak
thumb|alt=A depiction of a generic Wojak. It is a simplistic black-and-white drawing of a bald man with a wistful expression.|Original, generic appearance of Wojak
dalgona
Dalgona () or ppopgi () is a candy made with melted sugar and baking soda originating in South Korea. It is a popular street snack from the 1960s and is still eaten as a retro food.
Frutiger Aero
graphic design style associated with the 2000s
Q62084250
1995 song
Yu-Gi-Oh! Trading Card Game
trading card game
dark academia
interest in a gloomy and sophisticated aesthetic
Utah monolith
former structure of unknown origin in Utah
Soon May the Wellerman Come
"Soon May the Wellerman Come", also known as "Wellerman" or "The Wellerman", is a folk song in ballad style first published in New Zealand in the 1970s. The "wellermen" were supply ships owned by the Weller brothers, three merchant traders in the 1800s who were amongst the earliest European settlers of the Otago region of New Zealand.
NPC
political Internet meme
Office Assistant
intelligent user interface for Microsoft Office that assisted users by way of an interactive animated character
clackers
Clackers (also known as Clankers, Ker-Bangers, latto-latto in the Philippines and most of Southeast Asia, and numerous other names) are toys that were popular in the late 1960s and early 1970s.
cottagecore
alt=Photograph of Anne Hathaway's cottage, Stratford-upon-Avon.|thumb|Anne Hathaway (wife of Shakespeare)|Anne Hathaway's cottage in [[Stratford-upon-Avon exemplifies the traditional style cottagecore prioritises. The garden designed by Ellen Willmott contains many herbs and flowers mentioned in Shakespeare's plays.]] Cottagecore is an internet aesthetic and subculture concerned with an idealised rural lifestyle. The aesthetic centres on traditional and vernacular architecture, clothing, interior design and crafts. Based primarily on the visual and material culture of rural Europe, cottagecore
tie dyeing
thumb|An example of a tie-dyed T-shirt thumb|A video about how to tie-dye Tie-dye is a term used to describe a number of resist dyeing techniques and the resulting dyed products of these processes. The process of tie-dye typically consists of folding, twisting, pleating, or crumpling fabric or a garment, before binding with string or rubber bands, followed by the application of dye or dyes. The manipulations of the fabric before the application of dye are called resists, as they partially or completely prevent ('resist') the applied dye from coloring the fabric. More sophisticated tie-dye may
Megan Is Missing
2011 film directed by Michael Goi
pop it
stress-relieving toy
Christmas sweater
pullover decorated with Christmas imagery
Y2K aesthetic
Internet aesthetic
Balltze
Balltze (, 9 January 2011 – 18 August 2023), nicknamed Cheems in online memes, was a Shiba Inu from Hong Kong. He was called Ball Ball () by his owners.
Three Lions
1996 single by The Lightning Seeds, Frank Skinner, David Baddiel
Only Up!
2023 video game
minimalist shoe
shoes that most closely approximate the barefoot running condition
Suika Game
2021 video game developed by Aladdin X
web fiction
literary work available primarily or solely on the Internet
Fishdom
Fishdom is a puzzle game developed by Playrix for Microsoft Windows, Mac OS, Nintendo DS, Nintendo 3DS, Android, iOS, and iPadOS. The game was originally launched on 19 June 2008.
video game collecting
hobby of collecting video games
performative male
2025 internet meme about an alleged archetype of man involving performative displays of progressivism, feminism, as well as emotional sensitivity
bed rotting
self-care trend of spending large amounts of time in bed
Dopamine fasting
temporary abstinence from addictive technologies
chicken sandwich wars
rapid introduction of fried chicken sandwiches to American restaurant menus
Tumi Ke, Ami Ke, Razakar, Razakar