Ecover is an American-owned Belgian company that manufactures ecologically sound cleaning products (made from plant-based and mineral ingredients), owned by S. C. Johnson & Son since 2017.
Ecover is an American-owned Belgian company that manufactures ecologically sound cleaning products (made from plant-based and mineral ingredients), owned by S. C. Johnson & Son since 2017.
==History== The company was founded in 1979 by Frans Bogaerts to create phosphate-free cleaning products to reduce the environmental impact of cleaning agents. Following expansion to support sales through supermarkets, it ran into financial difficulties during the early 1990s. The business was sold to Bogaerts' son with guidance from Gunter Pauli, a member of the company's board since 1990. Pauli, in turn, enlisted in 1992 the financial clout of now-deceased Danish investor, Jørgen Philip-Sørensen, through the private investment company Skagen. The company's relaunch commenced with the construction of an "ecological factory", followed by investments into research projects for the purpose of developing appropriate plant-based and renewable raw materials for cleaning products.
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