
Planogram
Sign in to save350px|thumb|right|Example of a planogram featuring textile products
~3 min read
Encyclopedic overview
6 sectionsContents
- Overview
- Placement methods
- Visual
- Commercial
- References
- External links
350px|thumb|right|Example of a planogram featuring textile products
Planograms, also known as plano-grams, plan-o-grams, schematics, POGs or simply plans, are visual representations of a store's products or services on display. They are considered a tool for visual merchandising. According to the Merriam-Webster Dictionary, a planogram is "a schematic drawing or plan for displaying merchandise in a store so as to maximize sales." The effectiveness of the planogram can be measured by the sales volume generated from the specific area being diagrammed.
Excerpted from Wikipedia’s “Planogram” article, available under the CC BY-SA 4.0 licence.