EntityQ1425777· pop 8· linked from 77 articlessubjective expected utilitySign in to savein decision theory, the attractiveness of an economic opportunity as perceived by a decision-maker in the presence of riskConnectionsutilityEntityexpected utility hypothesisEntityLeonard Jimmie SavageEntityInternational Standard Book NumberEntityprobabilityEntityJohn von NeumannEntitydigital object identifierEntitygame theoryEntityCharles Sanders PeirceEntityDaniel KahnemanEntityHerbert SimonEntityJSTOROrganizationexpectationEntityoperations researchEntitybehavioral economicsEntitycognitive biasEntitydecision theoryEntityFrank P. RamseyEntitycost–benefit analysisEntityDonald DavidsonEntityCategoriesExpected utilitySocial philosophy