พฤติกรรมนิยม

Also known as behaviourism

Behaviorism is a systematic approach to understanding the behavior of humans and other animals. It assumes that behavior is either a reflex elicited by the pairing of certain antecedent stimuli in the environment, or a consequence of that individual's history, including especially reinforcement and punishment contingencies, together with the individual's current motivational state and controlling stimuli. Although behaviorists generally accept the important role of heredity in determining behavior, deriving from Skinner's two levels of selection (phylogeny and ontogeny), they focus primarily o