
Pop-Tarts
Sign in to savePop-Tarts (stylized as pop•tarts) is an American brand of toaster pastries produced and distributed by Kellanova (formerly Kellogg's) since 1964. The pastry consists of a sweet filling sealed inside two layers of thin, rectangular pastry crust. Most varieties are also frosted. Although sold precooked, they are designed to be warmed inside a toaster or microwave oven. They are usually sold in pairs inside Mylar packages and do not require refrigeration. They are marketed primarily as a breakfast food, but (like sugar cereal) can be eaten as a sweet snack food.
Key facts
- Brand.logo_size
- 150
- Brand.name
- Pop-Tarts
- Brand.logo
- Poptarts brand logo.png
- Brand.image
- Strawberry-Pop-Tarts.jpg
- Brand.caption
- Frosted Strawberry flavor Pop-Tarts.
- Brand.type
- Toaster pastry
- Brand.currentowner
- Kellanova
- Brand.origin
- United States
- Brand.related
- Pop-Tart Bites, Pop-Tart Crisps, Pop-Tart Cereal
- Brand.markets
- Worldwide
- Brand.previousowners
- Kellogg's (1964–2023)
- Brand.tagline
- "Crazy Good!"
via Wikipedia infobox
Wikidata facts
- Subclass of
- toaster pastry
- Country
- United States
- Owned by
- Kellanova
- Country of origin
- United States
- Official website
- www.poptarts.com
- Image
- Pop-Tarts Frosted Strawberry.jpg
Show 4 more facts
- Commons category
- Pop-Tarts
- inception
- 1964-00-00
- hashtag
- PopTarts
- social media followers
- 212410
Sources (2)
via Wikidata · CC0
~13 min read
Encyclopedic overview
14 sectionsContents
- History
- Products
- Standard flavors
- Seasonal flavors
- Limited flavors
- Outside of the United States
- Related products
- In popular culture
- Advertising
- Lawsuits
- Recalls
- See also
- References
- External links
Pop-Tarts (stylized as pop•tarts) is an American brand of toaster pastries produced and distributed by Kellanova (formerly Kellogg's) since 1964. The pastry consists of a sweet filling sealed inside two layers of thin, rectangular pastry crust. Most varieties are also frosted. Although sold precooked, they are designed to be warmed inside a toaster or microwave oven. They are usually sold in pairs inside Mylar packages and do not require refrigeration. They are marketed primarily as a breakfast food, but (like sugar cereal) can be eaten as a sweet snack food.
Pop-Tarts is Kellanova's most popular brand to date in the United States, with millions of units sold each year. They are distributed mainly in the United States, but are also available in Canada and the United Kingdom.
Excerpted from Wikipedia’s “Pop-Tarts” article, available under the CC BY-SA 4.0 licence.